About Ricochet

We build the systems our own companies run on, then build the same kind of system for other businesses.

Why we do it this way

Every system on this site started as a fix for one of our own companies: a lead that went unanswered overnight, a quote written at the kitchen table, a report rebuilt by hand every Monday. When a fix worked there, we kept running it. Now we build the same kind of system for other businesses.

Because we run these systems ourselves, we build them the way an owner needs them. Your data stays yours. Nothing goes to a customer until you approve it. Every number shows where it came from. When it's done, it belongs to you.

Who you'll talk to

Brian and Chip build these tools side by side, and either one may lead a build. Carrie is often the first person you'll meet.

The companies we run on it

Why "Ricochet"

The name comes from the book You²: doing the same things harder only gets you small changes in the same results. Real progress comes from changing direction, trying something new and learning fast from what comes back.

→

Talk to us for 30 minutes

Bring the process that takes your team the most time. We'll tell you whether it's worth automating.